April 23, 2020 written byRhiannon
Betsoft partners with Salsa Technology
Betsoft, a globally famous brand renowned for creating high-quality games, recently agreed a deal with Salsa Technology.
Salsa Technology is an omni-channel iGaming platform which services online and land-based operators.
The deal
This deal between Betsoft and Salsa Technology will have several benefits. A range of Betsoft’s top titles will be integrated onto Salsa Technology’s Game Aggregation Platform (GAP), including games like Monster Pop, Spring Tails, and Total Overdrive.
The Game Aggregation Platform aims to provide Latin American and Brazilian content for operators, such as Betsoft, looking to expand into these markets.
Salsa Technology’s partners will then be able to access the new slots through a single integration.
Betsoft
Betsoft has been a major player in the online gaming industry since 2006. It has hundreds of RNG slot titles and works with over 200 casino providers across the globe. It has its headquarters in Malta and is licensed to operate in more than 15 regulated markets.
On the deal with Salsa Technology, Betsoft’s Sales Executive, Francesca Raniolo said:
‘Partnering with Salsa Technology, who are recognised leaders in the Latin-American market, as well as Spain and Portugal, is another step forward for us in our global strategy.’
Salsa Technology
Salsa Technology was formerly known as Patagonia Entertainment. It initially specialised in video-bingo games development, designing and creating games since 2014. The company became one of the biggest technology developers in the Latin American market.
Patagonia Entertainment, and now Salsa Technology, has always focused on the Latin American markets and this continues today despite their increased globalisation.
Over the years, the company grew and began integrating other gaming providers onto their platform. This meant that players could access a wider selection of content via their site. The company acquired AutoGameSYS in 2018 which cemented its position as an omni-channel solution offering content for online casinos as well as enabling clients to develop their own gaming platforms.
Patagonia Entertainment eventually rebranded as Salsa Technology in January 2020.
Salsa Technology’s Global Business Development Manager Victor Arias spoke of the deal with Betsoft:
‘Betsoft Gaming has been a leader in the slots’ development space for years and we cannot wait to add these new games to our GAP offering.’
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