April 23, 2020 written by

Betsoft partners with Salsa Technology

Betsoft, a globally famous brand renowned for creating high-quality games, recently agreed a deal with Salsa Technology.

Salsa Technology is an omni-channel iGaming platform which services online and land-based operators.

The deal

This deal between Betsoft and Salsa Technology will have several benefits. A range of Betsoft’s top titles will be integrated onto Salsa Technology’s Game Aggregation Platform (GAP), including games like Monster Pop, Spring Tails, and Total Overdrive.

The Game Aggregation Platform aims to provide Latin American and Brazilian content for operators, such as Betsoft, looking to expand into these markets.

Salsa Technology’s partners will then be able to access the new slots through a single integration.

Betsoft

Betsoft has been a major player in the online gaming industry since 2006. It has hundreds of RNG slot titles and works with over 200 casino providers across the globe. It has its headquarters in Malta and is licensed to operate in more than 15 regulated markets.

On the deal with Salsa Technology, Betsoft’s Sales Executive, Francesca Raniolo said:

‘Partnering with Salsa Technology, who are recognised leaders in the Latin-American market, as well as Spain and Portugal, is another step forward for us in our global strategy.’

Salsa Technology

Salsa Technology was formerly known as Patagonia Entertainment. It initially specialised in video-bingo games development, designing and creating games since 2014. The company became one of the biggest technology developers in the Latin American market.

Patagonia Entertainment, and now Salsa Technology, has always focused on the Latin American markets and this continues today despite their increased globalisation.

Over the years, the company grew and began integrating other gaming providers onto their platform. This meant that players could access a wider selection of content via their site. The company acquired AutoGameSYS in 2018 which cemented its position as an omni-channel solution offering content for online casinos as well as enabling clients to develop their own gaming platforms.

Patagonia Entertainment eventually rebranded as Salsa Technology in January 2020.

Salsa Technology’s Global Business Development Manager Victor Arias spoke of the deal with Betsoft:

‘Betsoft Gaming has been a leader in the slots’ development space for years and we cannot wait to add these new games to our GAP offering.’

More News

  • Meet Microgaming’s two latest slot releases

    In its most recent exciting announcement, Microgaming has introduced two new slot releases – Treasures of the Lost Stones and Thunderstruck Wild Lightning. Both games were developed by partnering studios…

    June 25, 2021

  • This Sunday marks National Bingo Day 2021!

    This Sunday, 27th June marks the start of a new officially recognised celebration in the UK – for the first time ever, bingo fans can celebrate their favourite game on…

    June 25, 2021

  • YouTube Bans Masthead Ads

    YouTube ad ban to cover gambling and more

    In its most recent revamp of masthead advertisement regulations, YouTube has elected to ban promotional content that includes any mention of gambling, politics, election, alcohol and prescription drugs. These changes…

    June 16, 2021

  • Betway + G2

    G2 Esports to partner with Betway

    In its recent announcement, leading online bookmaker Betway has revealed its exciting partnership with G2 Esports – an organisation dominating the entertainment & esports brands industries. Betway is a global…

    June 11, 2021